Tue. Aug 15th, 2023
Opinion: Why Gen Z Actually Consumes Fast Fashion
Opinion: Why Gen Z Actually Consumes Fast Fashion

Ayisat is the son of Ayisat.

The story was first published on Washington Square News.

Fast fashion and its impact on the environment have been a topic for a long time. H&M was accused of unethical labor practices. Gen Z has been accused of buying into a trends attributed to social media.

The easiest and fastest way to increase your confidence and feel comfortable in a new social environment is to dress according to what’s popular. With social media moving trend cycles at a faster pace than they did decades ago, young people have a harder time keeping up with outfits that their peers deem acceptable. Gen Z is under more pressure to look put together than it has been in the past.

Many fast fashion companies exploit this fear. People are encouraged to achieve a certain look by wearing slogans. Fast fashion can be used to find cheap versions of styles that are popular on social media.

The rest of the story can be found at Washington Square News